Policy & media training

At this two-day training participants will learn the structure, elements and purpose of a policy paper and how to get their message through in the media.

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Purpose

This training session has a two-fold aim. First, it will help participants understand the perspectives and needs of policy stakeholders and learn the structure, elements and purpose of a policy paper. Second, participants will learn how to get their message through in the media and make their research known to a broader public, through identifying the newsworthy part of their research and developing the story into a full press release.

Programme

Download full programme (pdf)

Day 1 | Writing policy recommendations: crafting the product (TM8)

Monday, 24 February

This training session is intended to help PhD researchers understand the perspectives and needs of policy stakeholders and learn the structure, elements and purpose of a policy paper.

Slides day one (pdf - login)

09:30 Arrivals, welcome, coffee & tea
10:00 The role of research in policymaking
Giuseppe Porcaro, Grégory Claeys
11:00 Meeting the demand for research in policymaking
Giuseppe Porcaro
12:00 What makes for a good policy paper?
Stephen Gardner and Nicholas Barrett
13:00 Lunch break
14:00 How to write well in English
Stephen Gardner and Nicholas Barrett
15:00 Writing exercise and editoral critiques of students' work
Stephen Gardner and Nicholas Barrett
17:00 End of programme
18:30 Dinner & drinks at Titulus Wine Bar, Chausée de Wavre 167A, 1050 Ixelles

Day 2 | Media training (TM7-2)

Tuesday, 25 February

How to get your message through in the media and make your own research known to a broader public, through identifying the newsworthy part of your research and developing the story into a full press release.

Slides day two (pdf - login)

09:30 Arrivals, welcome, coffee & tea
10:00 How can PLATO help disseminate your research findings?
Marit Eldholm
11:00 The EU media landscape
Lisbeth Kirk
12:00 Dealing with journalists
Stephen Gardner, Lisbeth Kirk
13:00 Lunch break
14:00

How newsworthy is your research?

Stephen Gardner, Nicholas Barrett, Quentin Ariès

15.30 Telling a story
Stephen Gardner and Nicholas Barrett
16:30 Wrap-up
Marit Eldholm, Nicholas Barrett, Stephen Gardner
17:00 End of programme
19:00 Meet-up for dinner & drinks (place tbc), please tell Marit if you will join

Preparatory work

Participants are asked to prepare and come to the training course with a description of their project/thesis (max 500 words). It should briefly cover:

  • A clear description of what it is about
  • What is new/interesting/novel about this research?
  • What value could it have in terms of future policy?

Please note that this preparatory exercise will be used for all the exercises-based afternoon sessions, which will also include additional on-the-spot exercises.

Trainers

Stephen Gardner, Editor at Bruegel

Stephen, a British citizen, is - in addition to his job with Bruegel - a freelance journalist covering EU affairs. He works and has worked for a
range of different media including the BBC, Private Eye, Ethical Corporation, International Environment Reporter, the European Voice and others.

Giuseppe Porcaro | Head of Outreach & Governance at Bruegel | Twitter: @porcarorama

Giuseppe leads the outreach activities of Bruegel, including communications, media, events, and publications, as well as membership relations. Giuseppe holds a PhD in Geography of Development. His research interests lie with issues related to technological changes and how they affect policymaking and democracy, as well as European public opinion and discourse analysis. He
is also a science-fiction writer, author of a novel about Europe and the future of democracy.

Nicholas Barrett | Press Officer at Bruegel | Twitter: @nbarrett100

Nick is the producer and presenter of Bruegel's podcast, The Sound of Economics. Before moving to Brussels he worked as a journalist, interviewing non-fiction authors for The Economist. His work has also been published in the Financial Times, the Huffington Post, the New Statesman and Vanity Fair.

Grégory Claeys | Research Fellow at Bruegel | Twitter: @gregclaeys

Grégory’s research interests include international macroeconomics and finance, central banking and European governance. Prior to joining Bruegel he also conducted research in several capacities, incl. as a
macroeconomist at Crédit Agricole, a visiting researcher at the Central Bank of Chile in Santiago, and at the French Embassy in Chicago. Grégory is also an Associate Professor at the Conservatoire National des Arts et Métiers in Paris where he is teaching macroeconomics in the Master of Finance.

Lisbeth Kirk | Founder of EUobserver | Twitter: @lisbethkirk

Lisbeth founded the independent online newspaper EUobserver in 2000. She is responsible to the Board for effective strategic leadership, planning and performance. After graduating from the Danish School of Media and Journalism, she worked as a journalist, analyst, and editor for Danish media.

Quentin Ariès | Journalist | Twitter: @QuentinAries

Quentin is a European journalist based in Brussels, formerly at Politico, and working now for the Washington Post and Contexte. He is President of Cafébabel, the first multilingual participatory magazine made by and for young people across Europe.

Organizer

Pauline Chetail, Bruegel
Published Jan. 30, 2020 10:55 PM - Last modified Mar. 6, 2020 11:49 AM